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Job Information
Job title
Customer Relationship Consultant - CapeTown
Job grade
Mid Level
Location / Operation
Blue Label Distribution - Western Cape South Africa
Blue Label Distribution
Job Purpose

The Customer Relationship Consultant's aim is to build and maintain existing relationships as a retention strategy, develop and promote the Company and its various offerings, and market any new developments to existing and potential clients.


Sales and Revenue Targets

  • Ensure all new business acquisition and sales targets set by the business, within your territory are achieved.
  • Grow existing customer base revenues through wider product mix.
  • Maintain and grow key relationships within the merchant base serviced by Sales Operations.
  • To embody the “customer is king” philosophy.
  • Complete relevant documentation
  • Offer best and complete solution to customers
  • Provide competitor and market reports
  • Submit monthly forecasts & pipelines of new business
  • Follow case logging procedures
  • Provide strategy documents on request

Business Development and Growth

  • Cold Calling – Ensure that at least 1 sales appointment is made per day with prospects to grow the business.
  • Ensure that all existing clients are visited at least once during each structured call cycle
  • Ensure consistent up selling and cross selling of existing products to clients
  • Ensure any ad hoc promotional activity is executed as per sales operations briefs
  • New Business acquisitions.

Client Retention

  • Discuss with merchants their profit margins and monitored sales transactions, as well as make comparisons over the previous months to optimize opportunities for profit (reports sent by Head office).
  • Adhere to existing client call cycle
  • Ensure at client retention targets are met by retaining at least 90%.
  • Provide support to internal and external clients regarding the following
  • Operational queries
  • Technical queries
  • Financial queries
  • Ensure all calls are recorded and resolved.

Client Management

  • Ensure clients are made aware when they are not achieving required profit margins.
  • Ensure that training is given to clients on all new installations.
  • Ensure Point of Sales Material, such as posters etc.,  is given to clients, giving information about the new products and the Company.
  • Give refresher training during call cycle when required.
  • Ensure that your client receives training.
  • Assist with store activations
  • Replenishment and set up of marketing POS
  • Relationship building, monthly meetings and entertaining with key Channel Partner’s respective BCs, Sales Representatives and Regional Managers to extract full value.
  • Communicate with the clients regarding new products available, and on the market.
  • Report on Competitor activity
  • Review weekly sales report and RED Flag anomalies.

Reporting and Sales Administration

  • Ensure weekly call reports are completed accurately and honestly and handed in by the deadline


  • Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained
  • Demonstrate consistent application of internal procedures
  • Plan and prioritise, demonstrating abilities to manage competing demands
  • Demonstrate abilities to anticipate and manage change
  • Demonstrate flexibility in balancing achievement of own objectives with abilities to understand and respond to organizational needs


Requirements of the Job
  • 2 Years + marketing and sales experience
  • Familiar with the purpose and composition of Service Level Agreements


Minimum qualifications
  • Matric certificate
  • Relevant tertiary qualification
  • Sound knowledge of business principles, 
  • Sales Diploma or Degree in Marketing an advantage
Competencies / Behaviour
  • Business planning & execution
  • Demonstrates initiative with a results orientation
  • Detailed, orientated and able to handle multiple tasks at one time
  • Excellent written and verbal communications
  • Good business acumen
  • Good interpersonal skills
  • Good organization skills
  • High-level Technical understanding
  • Incumbent must have a good command of the English Language
  • Incumbent must have a valid driver’s license
  • Keen project management skills with an ability to interact with and motivate others to succeed on several fronts simultaneously
  • Microsoft Office: Advanced Excel, Word and Power point skills
  • Presentation skills
  • Prioritizes workload and meets deadlines for a variety of marketing "deliverables"
  • Problem solving skills
  • Professional
  • Results orientated
  • Self-motivated and able to work as a member of a team
  • Service orientated
  • Strong analytical, technical and mathematical abilities
  • Negotiation Skills
Behavioural attributes
  • Driven  
  • Passion
  • Respect for others.
  • Honest and Fair
  • Creativity         
  • Entrepreneurial Orientation
  • Positive Attitude
  • Courage           
  • Tenacity           
  • Achieves Results
  • Accountability  
  • Integrity
  • Proactive
  • Reliability
  • Responsibility
  • Self Confidence
  • Self-Management


  • Evaluating problems
  • Investigate Issues
  • Creating innovation
  • Building Relationships
  • Communicating Information
  • Providing Leadership
  • Showing Resilience
  • Adjusting to change
  • Giving Support
  • Processing Details
  • Structuring Tasks
  • Ability to identify opportunities and capitalize on them
  • Organizing skills
  • Ability to take initiative
  • Ability to work under pressure
  • Attention to detail
  • Effective communication skills
  • Excellent Presentations Skills
  • Excellent telephone and interpersonal skills
  • Flexibility


  • Execution and Results
  • Customer centered
  • Planning
  • Communication
  • Ethics and Compliance
  • Adaptability


Closing date for applications
Saturday, 5 October 2019

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